Facebook Image Size Guide - Complete Size Specifications and Adjustment Tools
One-stop solution for all your Facebook image size needs
Contents
Facebook Image Size Adjustment Tool
Drag and drop image here, or click to select
Supports JPG, PNG, WEBP, GIF, BMP, TIFF, AVIF formats
Facebook Image Size Overview
Why Are Facebook Image Size Standards So Important?
Enhance Brand Professional Image
Standard image sizes make your brand page look more professional, increasing user trust and engagement.
Optimize Ad Display Effects
Correct ad image sizes can improve ad display quality and click-through rates while reducing advertising costs.
Ensure Cross-Device Display
Proper sizing ensures your content displays optimally on both desktop and mobile devices.
Improve User Engagement
Clear and complete images are more likely to attract user attention, increasing likes, comments, and shares.
Tip: We recommend using the preview feature to check image display effects on different devices before posting to ensure content completeness and visual appeal.
Facebook Image Size Quick Reference
| Image Type | Size (pixels) | Aspect Ratio | Minimum Size | Maximum File Size |
|---|---|---|---|---|
| Profile Picture | 170 x 170 | 1:1 | 128 x 128 | 4MB |
| Cover Photo | 820 x 312 | 2.63:1 | 400 x 150 | 4MB |
| Post Image | 1200 x 630 | 1.91:1 | 500 x 262 | 4MB |
| Event Cover | 1920 x 1080 | 16:9 | 470 x 174 | 4MB |
| Stories | 1080 x 1920 | 9:16 | 500 x 889 | 4MB |
| Ad Image | 1200 x 628 | 1.91:1 | 600 x 314 | 4MB |
Facebook Image Size Checklist
Image Size Check
- Verify Pixel Dimensions
- Confirm Aspect Ratio
- Check Minimum Size Requirements
- Verify File Size Limits
Display Effect Check
- Main Content Completeness
- Key Element Clarity
- Text Readability
- Preview Thumbnail Effect
Facebook Profile Picture
Facebook Profile Picture Design Guide
Your profile picture is your first impression on Facebook, displayed in multiple sizes across different scenarios. A well-designed profile picture can enhance personal or brand image and increase recognition.
Design Points
Content Types:
- Personal Portrait Photos
- Brand Logo Design
- Business Identifiers
- Simple Graphic Design
Composition Requirements
Since profile pictures display as circles, place main elements in the center to avoid cropping. Ensure clarity at small sizes.
Display Scenarios
Main Display Locations:
- Profile Page: 170 x 170 pixels
- Feed Display: 40 x 40 pixels
- Comments: 32 x 32 pixels
- Chat List: 48 x 48 pixels
Professional Tips
Upload maximum size images for best clarity. Keep important visual elements in center area to avoid edge detail loss.
Best Practices
Design Checklist:
- Center Main Content
- Reserve Safe Margins
- Ensure Small Size Recognition
- Avoid Complex Details
- Maintain Style Consistency
Important Notes
Regularly check display effects in different scenarios, especially clarity at small sizes. Consider preparing both light and dark versions.
Facebook Cover Photo
Facebook Cover Photo Design Guide
The cover photo is the most prominent visual element on your Facebook page, requiring consideration of different display effects on desktop and mobile. Proper design can highlight personal or brand characteristics.
Design Points
Content Types:
- Brand Promotion
- Personal Work Display
- Event Promotion
- Seasonal Themes
Composition Requirements
Consider display differences between mobile and desktop, place important content within safe areas. Avoid placing key information at edges, leave adequate whitespace.
Display Scenarios
Main Display Locations:
- Desktop: 820 x 312 pixels
- Mobile: 640 x 360 pixels
- Page Preview: 400 x 150 pixels
Professional Tips
Use high-resolution images for clarity. Consider coordination with profile picture, maintain overall visual balance. Update regularly to keep page fresh.
Best Practices
Design Checklist:
- Check Multi-device Display
- Ensure Text Readability
- Avoid Important Content Cropping
- Consider Profile Picture Overlap
- Test Different Device Displays
Important Notes
Mobile displays show different crop areas, consider this during design. Recommend using responsive design principles to ensure core content displays completely on all devices.
Facebook Post Images
Facebook Post Image Design Guide
Post images are core elements of Facebook content display. Proper size design can improve content presentation and user engagement rates.
Single Image Posts
Design Points:
- Standard Size: 1200 x 630 pixels
- Aspect Ratio: 1.91:1
- Centered Main Content
- Avoid Important Content Near Edges
Best Practices
Use high-quality images that display clearly across devices. Consider visual impact in Feed stream.
Multiple Image Posts
Layout Types:
- Two Images Side by Side
- Three Images Primary-Secondary
- Four Images Grid
- More Images Thumbnails
Layout Tips
Consider visual balance between multiple images, choose most representative image as main or first image.
Optimization Tips
Key Points:
- Maintain Image Quality
- Control File Size
- Optimize Loading Speed
- Consider Mobile Display
- Test Different Device Effects
Technical Requirements
Recommend using JPG or PNG format, ensure file size under 4MB while maintaining high image quality.
Facebook Stories
Facebook Stories Design Guide
Stories are a full-screen vertical content format that requires special attention to safe areas and interactive elements to ensure the best user experience.
Design Points
Content Types:
- Vertical Full-screen Images
- Dynamic Content
- Brand Promotion
- Interactive Content
Composition Requirements
Place main content in center safe area, avoid system UI and interaction areas at top and bottom. Consider vertical visual flow.
Display Scenarios
Key Areas:
- Top System Status Bar
- User Info Area
- Interactive Button Area
- Swipe Hint Area
Professional Tips
Use high-quality vertical images, check display effects on different devices. Properly utilize safe areas, avoid UI element overlap with important content.
Best Practices
Design Checklist:
- Check Safe Areas
- Reserve Interaction Space
- Test Different Devices
- Optimize Loading Performance
- Consider Brand Display
Important Notes
Stories have limited display time, ensure core information is clearly visible. Consider adding interactive elements to increase engagement. Mind text readability on different backgrounds.
Facebook Ad Images
Facebook Ad Image Design Guide
Ad images are key factors affecting ad performance. Proper sizing and design can improve ad display quality, reduce advertising costs, and increase conversion rates.
Feed Ads
Design Points:
- Standard Size: 1200 x 628 pixels
- Text Overlay: Max 20%
- Centered Main Content
- Clear Brand Elements
Best Practices
Use high-quality images that display clearly across devices. Consider text and image pairing effects, highlight core product or service value.
Right Column Ads
Design Points:
- Standard Size: 1080 x 1080 pixels
- Clean Visual Effect
- Highlight Product Features
- Clear Call-to-Action
Optimization Tips
Due to limited display space, use simple design style and ensure key information remains visible at small sizes.
Stories Ads
Design Points:
- Standard Size: 1080 x 1920 pixels
- Mind Safe Areas
- Consider Interactive Elements
- Visual Continuity
- Quick Attention Grab
Important Notes
Stories ads are brief, need to capture attention in first few seconds. Use eye-catching visual elements and clear value propositions.
Frequently Asked Questions
Size Related Questions
Display Effect Issues
Technical Issues
Technical Tips
Responsive Layout Tips
Master responsive layout techniques to ensure optimal content display across different devices.
Mobile-First Design
- Prioritize mobile display effects
- Use appropriate font sizes and spacing
- Simplify complex visual elements
- Ensure touch areas are large enough
- Avoid horizontal scrolling
Safe Area Design
- Define core content areas
- Reserve space for UI elements
- Consider device differences
- Use grid systems
- Maintain visual balance
Cross-Device Adaptation
- Test different screen sizes
- Check breakpoint transition effects
- Optimize loading performance
- Maintain brand consistency
- Consider interaction differences