Pinterest Image Size Guide - Everything You Need for Perfect Pins
Optimize your Pinterest content to improve save rates and click-through rates
Contents
Pinterest Image Size Adjustment Tool
Drag and drop image here, or click to select
Supports JPG, PNG, WEBP, GIF, BMP, TIFF, AVIF formats
Pinterest Image Size Overview
Why Are Pinterest Image Size Standards So Important?
Improving Content Visibility
Suitable sizes can help your Pin stand out in search results and Feed streams.
Increasing Save Rate
High-quality visuals can attract users to save your content, increasing its reach.
Optimizing Click-Through Rate
Clear images and suitable sizes can increase the likelihood of users clicking and visiting your website.
Improving User Experience
Standard sizes ensure that your content looks great on all devices, providing a seamless browsing experience.
Tip: Vertical images are recommended as they perform best on Pinterest and receive more exposure and engagement.
Pinterest Image Size Quick Reference
| Image Type | Size (pixels) | Aspect Ratio | Minimum Size | Maximum File Size |
|---|---|---|---|---|
| Standard Pin | 1000 x 1500 | 2:3 | 600 x 900 | 32MB |
| Square Pin | 1000 x 1000 | 1:1 | 600 x 600 | 32MB |
| Long Pin | 1000 x 2100 | 1:2.1 | 600 x 1260 | 32MB |
| Cover Image | 800 x 450 | 16:9 | 340 x 200 | 32MB |
| Profile Picture | 165 x 165 | 1:1 | 110 x 110 | 10MB |
| Rich Pin | 1000 x 1500 | 2:3 | 600 x 900 | 32MB |
Pinterest Image Size Checklist
Visual Effect Check
- Image Clarity
- Composition Balance
- Color Appeal
- Text Readability
Performance Check
- Loading Speed
- File Size
- Responsive Adaptation
- SEO Friendliness
Standard Pins
Pinterest Standard Pin Design Guide
Standard Pins are the most common content format on Pinterest. With their vertical layout, they are perfect for showcasing products, tutorials, and inspirational content.
Design Elements
Content Types:
- Product Showcase
- Step-by-Step Tutorials
- Infographics
- Inspirational Content
- Brand Marketing
Layout Requirements
Use vertical layout to maximize visibility in feed. Place key elements in the center area, and ensure text is readable at thumbnail size.
Visual Optimization
Image Processing:
- High Resolution
- Vivid Colors
- Moderate Contrast
- Clear Details
Optimization Tips
Ensure images remain clear and readable at thumbnail sizes, and adjust text size accordingly to avoid cluttering.
Best Practices
Enhancing Effectiveness:
- Highlight Main Content
- Maintain Consistency
- Optimize SEO Description
- Add Brand Elements
Considerations
Avoid overly promotional designs, focus on content utility and aesthetics, and prioritize user experience.
Rich Pins
Rich Pin Image Design Guide
Rich Pins are advanced Pin types designed for product display and sales conversion, improving purchase intent and conversion rates through optimized visual design and information display.
Product Display
Display Points:
- Clear Product Image
- Multiple Angles
- Contextual Application
- Detail Close-ups
Layout Suggestions
Highlight product features with main image, supplement with context and detail shots. Keep pricing and brand information clearly visible.
Conversion Optimization
Key Elements:
- Price Tag Position
- Brand Identifier Display
- Call-to-Action Button
- Product Information Display
Optimization Suggestions
Ensure price and purchase button are clearly visible, brand elements are naturally integrated, and product information is complete and clear.
Best Practices
Optimization Strategies:
- High-Quality Product Images
- Clear Value Proposition
- Complete Product Information
- Brand Recognition Enhancement
Considerations
Maintain a professional business image, avoid overly marketing visual elements, and focus on user experience and readability of information.
Board Covers
Board Cover Design Guide
Board covers are essential visual elements that showcase your Pinterest collection themes. Well-designed covers help users quickly understand board content and increase engagement.
Theme Display
Design Points:
- Theme Representation
- Visual Appeal
- Content Preview
- Style Consistency
Image Selection Tips
Choose high-quality images that best represent your board theme and ensure clear subject matter.
Layout Optimization
Key Considerations:
- Horizontal Composition
- Centered Subject
- Balanced Whitespace
- Clear Text
Layout Tips
Use 16:9 horizontal composition, ensure main content is centered, and leave space for text display.
Best Practices
Optimization Strategy:
- Regular Updates
- Theme Emphasis
- Style Unity
- Quality Control
Important Notes
Maintain consistent style across all board covers to establish personal or brand visual identity.
Video Pins
Video Pin Cover Design Guide
Video Pin covers are key to attracting user clicks and views. Well-designed covers can increase video play counts and engagement rates.
Cover Selection
Selection Points:
- Key Frames
- High Definition
- Eye-catching
- Content Relevant
Selection Tips
Choose frames that best represent video content, avoid blurry or transition frames, ensure clear and attractive visuals.
Visual Optimization
Optimization Points:
- Color Adjustment
- Contrast Enhancement
- Text Addition
- Brand Elements
Optimization Tips
Adjust colors and contrast appropriately, add clear title text, ensure readability even at small sizes.
Best Practices
Practice Points:
- A/B Testing
- Data Analysis
- User Feedback
- Continuous Optimization
Important Notes
Regularly analyze cover performance data, continuously optimize based on user feedback, maintain content timeliness and appeal.
Frequently Asked Questions
Image Quality
Content Optimization
Technical Issues
Technical Tips
Image Optimization Tips
Visual Design Tips
- Use vertical composition for better visibility
- Keep layout clean and clear
- Choose harmonious color schemes
- Emphasize key visual elements
Post-processing Suggestions
- Adjust brightness and contrast moderately
- Maintain image clarity
- Optimize text readability
- Ensure accurate color reproduction
Content Display Tips
Layout Optimization
- Arrange text position rationally
- Use grid system for layout
- Mind visual hierarchy
- Leave appropriate whitespace
Brand Presentation
- Use brand elements consistently
- Maintain design style consistency
- Enhance brand recognition
- Incorporate brand colors
Performance Optimization Tips
Loading Optimization
- Compress image size appropriately
- Choose suitable image formats
- Use progressive loading
- Optimize file naming
SEO Optimization
- Add Alt text descriptions
- Use keyword optimization
- Complete image metadata
- Optimize file structure